After Sparking Customer Outrage, Sprint Removes 'All-In' 600Kbps Video Streaming Cap
It's the squeaky wheel that gets the grease, and after Sprint announced a new "All In" unlimited plan that would restrict streaming video to 600Kbps, customers collectively made a squeak that Sprint CEO Marcelo Claure heard "loud and clear." As a result, Sprint has backpedaled on its streaming video cap and announced that it's removed it altogether.
"At Sprint, we strive to provide customers a great experience when using our network," said Sprint CEO Marcelo Claure. "We heard you loud and clear, and we are removing the 600 kbps limitation on streaming video."
That's a win for consumers, though Claure left the door open to throttling speeds.
"During certain times, like other wireless carriers, we might have to manage the network in order to reduce congestion and provide a better customer experience for the majority of our customers."
The All-In plan Sprint announced costs $80 per month and includes smartphone leasing. What it boils down to is $60 for unlimited talk, text, and data, plus $20 to lease a smartphone. Sprint points out that it's new plan is cheaper than T-Mobile's unlimited Instant Bill and Jump On Demand plans, as well as 10GB plans from Verizon and AT&T.
That said, it's actually $10 more expensive for iPhone users who are on Sprint's iPhone for Life program. It also includes more handsets (currently the HTC One M9 and Samsung Galaxy S6), as Claure is hoping to lure more customers over to his network.
"At Sprint, we strive to provide customers a great experience when using our network," said Sprint CEO Marcelo Claure. "We heard you loud and clear, and we are removing the 600 kbps limitation on streaming video."
That's a win for consumers, though Claure left the door open to throttling speeds.
"During certain times, like other wireless carriers, we might have to manage the network in order to reduce congestion and provide a better customer experience for the majority of our customers."
The All-In plan Sprint announced costs $80 per month and includes smartphone leasing. What it boils down to is $60 for unlimited talk, text, and data, plus $20 to lease a smartphone. Sprint points out that it's new plan is cheaper than T-Mobile's unlimited Instant Bill and Jump On Demand plans, as well as 10GB plans from Verizon and AT&T.
That said, it's actually $10 more expensive for iPhone users who are on Sprint's iPhone for Life program. It also includes more handsets (currently the HTC One M9 and Samsung Galaxy S6), as Claure is hoping to lure more customers over to his network.
