BlackBerry Cans 250 Workers as Part of Turnaround Effort
As BlackBerry continues to try and turn around its fortunes and regain relevance in the ultra competitive mobile market, more workers are falling by the wayside. Well, a more accurate way of putting it is that more workers are being pushed over the side of BlackBerry's wavering ship. In the latest round of job cuts, BlackBerry handed out pink slips to around 250 workers at its headquarters in Waterloo, Ontario.
The company formerly known as Research In Motion (RIM) already parted ways with thousands of employees last year, and more recently, the Canadian handset maker hinted that more job cuts might be on the way. It's not clear if these 250 cuts are the last of them.
BlackBerry's Z10 is one of the devices the company hoped would turn around its fortunes.
"This is part of the next stage of our turnaround plan to increase efficiencies and scale our company," a BlackBerry spokeswoman said in a statement.
It's been a rocky board for BlackBerry in recent years. The company's PlayBook tablet was a flop, and though it's making every effort to reinvent itself, the company has the unenviable task of trying to pry away mobile market share from Apple and Samsung, the two most dominant players in mobile at present.
The most recent layoffs affected employees who were part of a new product testing unit.
The company formerly known as Research In Motion (RIM) already parted ways with thousands of employees last year, and more recently, the Canadian handset maker hinted that more job cuts might be on the way. It's not clear if these 250 cuts are the last of them.
BlackBerry's Z10 is one of the devices the company hoped would turn around its fortunes.
"This is part of the next stage of our turnaround plan to increase efficiencies and scale our company," a BlackBerry spokeswoman said in a statement.
It's been a rocky board for BlackBerry in recent years. The company's PlayBook tablet was a flop, and though it's making every effort to reinvent itself, the company has the unenviable task of trying to pry away mobile market share from Apple and Samsung, the two most dominant players in mobile at present.
The most recent layoffs affected employees who were part of a new product testing unit.
