GoPro Hopes Karma Drone Can Rescue Disastrous Q3 Revenue Slide
GoPro collected $240.6 million in revenue for the three month period ended September 30, 2016, down 40 percent from $400.3 million year-over-year. After paying the bills, GoPro tallied a loss of $104 million for the quarter, compared to an $18.8 million profit in the same quarter last year. That's about a 654 percent swing in the wrong direction.
The company is upbeat about the situation and predicts a return to profitability next year. GoPro's path to being profitable lies in two recently launched action cameras, the Hero5 Session and Hero5 Black, and its first drone called Karma.
GoPro says Karma is "much more than a drone," describing it as a "Hollywood-caliber aerial" that's purportedly easy to operate. Whether it will be enough to lift GoPro out of its current situation remains to be seen. Investors are skeptical, with shares of GoPro down around 11.5 percent today.
In addition to a new product segment, GoPro plans to slash operating expenses by around $130 million next year.