Intel Looking To Offload The TV Media Service Business Unit For $500 Million
Ambitions were real, but so were the hurdles. Content companies are in no hurry to see the Internet eat away at profit margins that have been historically high, and even a name like Intel didn't gain much traction internally. Now, the company is hoping to offload the work it had accomplished by the end of this year for a whopping $500 million, with Verizon Communications said to be "in talks" with owners of broadcast and cable channels. In other words, Verizon may snap up the technology and try to succeed where Intel failed.
Intel's new goal is to simply recoup expenses, while providing silicon for the boxes that are (hopefully) built by whatever suitor claims OnCue. One of the biggest consumer issues with OnCue was that it did not plan to make a la carte viewing a reality; the biggest headache for consumers is paying for 400 channels when they only watch 9. Of course, bundling is where the profits are, so content companies are fighting tooth and nail to prevent any unbundling from happening. Hopefully, their world will come crashing down sooner rather than later... for our wallet's sake.