Report Claims Intel Will Slash Desktop CPU Prices Up To 15 Percent To Fend Off AMD Ryzen 3000

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AMD’s Ryzen 3000 Zen 2 processors are just a few weeks away from arriving in market. By all accounts they will be a formidable force in the desktop PC sector versus the company's chief rival, Intel. These processors promise excellent single- and multi-core performance (up to 16 cores), comparatively low TDPs, along with very competitive pricing. Competing on performance, power and price is the proverbial semiconductor trifecta.

What is Intel to do in response to this incoming wave of competitors to its well-seasoned 14nm Core processors? According to some reports, Intel is prepared to cut prices on its 8th and 9th Gen Core processors by roughly 10 to 15 percent. This of course would make them more competitive with the new Ryzen 3000 processors on a pricing level, but would do little to counter AMD’s new advantage in mainstream processor core count.

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Gigabyte Z390 Motherboard With Core i9-9900K In Socket

AMD’s Ryzen family topped out with 8 cores and 16 threads for the past two generations, but the new Ryzen 3000 family introduces the Ryzen 9 3900X, which features 12 cores and 24 threads. And for those that need even more processing muscle, there’s the 16-Core/32-thread Ryzen 9 3950X. AMD is pitting its 12-core Ryzen 9 3900X specifically against Intel's 8-core Core i9-9900K (review), which is an 8-core processor currently retailing for around $479 - $495, while core-for-core, AMD's octal-core Ryzen 7 3800X will retail for just $399. 

AMD 3rd Gen Ryzen family pricing

Intel has been dismissive of this many-core onslaught, with VP Jon Carvill exclaiming, “If they want this crown come beat us in real world gaming, real world gaming should be the defining criteria that we use to assess the world’s best gaming CPU... I challenge you to challenge anyone that wants to compete for this crown to come meet us in real world gaming.”

AMD’s Ryzen 3000 family launches July 7th alongside new PCIe 4.0-capable X570 motherboards and the new Radeon RX 5700 graphics card series. Intel's alleged pricing move is claimed to be a preemptive strike that could demonstrate how strong competition benefits consumers around the world.