NBC Universal TV Content Now Available on Unbox

On August 31st, NBC Universal said it would not be renewing its contract with iTunes, after a dispute over pricing.   Later that day, Apple said it would drop NBCU content prior to the fall season - and prior to the expiration of the contract.   NBCU didn't waste any time, as today in a joint announcement NBC Universal and Amazon.com announced NBC television shows will be available on Amazon Unbox.
Amazon.com (NASDAQ:AMZN) and NBC Universal today announced that a wealth of quality TV content from NBC Universal is now available on Amazon Unbox (http://unbox.amazon.com), Amazon.com's digital video download service. Amazon Unbox and NBC Universal are offering customers a variety of content packages, including up to 30 percent off when purchasing full seasons of their favorite TV series.

Popular NBC shows now available on Amazon Unbox include the Emmy(R) Award-winning series The Office, the critically acclaimed drama Heroes, and Emmy(R)-nominated comedy 30 Rock. Beginning on September 10, Amazon Unbox customers can download for free -- in advance of their network premieres -- the pilot episodes of NBC's new shows Bionic Woman, Chuck, Journeyman and Life. New episodes will be available on Amazon Unbox the day after they air on TV.

The venture is a natural, since Universal movies have been available on Unbox for quite some time already.  On the other hand, what about "Hulu?"