YouTube Live Streaming Now Baked Directly Into Mobile App
Google wants you to put down your Periscope and forget about Facebook for your live streaming needs, and turn to YouTube instead. Many already have, save for mobile users, as that wasn't a feature YouTube supported. Now it does and with YouTube's massive audience, this could be a big deal for live content creators.
We’ve been offering live streaming on YouTube since 2011, before it was cool. Millions of people around the world tuned in to watch the Royal Wedding in 2011. One-sixth of the Internet watched Felix Baumgartner leap from space live on YouTube in 2012," YouTube boasted in a blog post. "And just this year, we became the first ever to broadcast a 360-degree live stream during Coachella."
The Coachella live stream YouTube is talking about brought in more than 21 million viewers, which it points out is nearly twice as many who flipped on their televisions to watch the season finale of American Idol, in case you need a point of comparison. YouTube's point is that it's super popular and if you want to reach a large audience, it has the ability to do that.
"Today, we are announcing a new chapter in bringing the power of live video to creators everywhere. Soon, we'll be putting the power of YouTube live streaming in the palm of your hands," YouTube added.
YouTube is baking mobile live streaming right into the core of the YouTube mobile app, so there won't be outside applications to launch. When implemented, all you'll have to do to broadcast yourself in real time from your phone or tablet is hit the red capture button located in the corner, take or select a photo to use as a thumbnail, and off you go.
As a native part of the YouTube app, mobile app streaming will support the same features as your other videos, including the ability to search for specific ones, find videos through recommendations and playlists, and the ability to lock out unauthorized users.
YouTube has invited a small number of creators to test the feature and will open it up to all YouTube users by the end of the year.
We’ve been offering live streaming on YouTube since 2011, before it was cool. Millions of people around the world tuned in to watch the Royal Wedding in 2011. One-sixth of the Internet watched Felix Baumgartner leap from space live on YouTube in 2012," YouTube boasted in a blog post. "And just this year, we became the first ever to broadcast a 360-degree live stream during Coachella."
The Coachella live stream YouTube is talking about brought in more than 21 million viewers, which it points out is nearly twice as many who flipped on their televisions to watch the season finale of American Idol, in case you need a point of comparison. YouTube's point is that it's super popular and if you want to reach a large audience, it has the ability to do that.
"Today, we are announcing a new chapter in bringing the power of live video to creators everywhere. Soon, we'll be putting the power of YouTube live streaming in the palm of your hands," YouTube added.
YouTube is baking mobile live streaming right into the core of the YouTube mobile app, so there won't be outside applications to launch. When implemented, all you'll have to do to broadcast yourself in real time from your phone or tablet is hit the red capture button located in the corner, take or select a photo to use as a thumbnail, and off you go.
As a native part of the YouTube app, mobile app streaming will support the same features as your other videos, including the ability to search for specific ones, find videos through recommendations and playlists, and the ability to lock out unauthorized users.
YouTube has invited a small number of creators to test the feature and will open it up to all YouTube users by the end of the year.
