Amazon Files Lawsuit To Vanquish Websites Selling Allegedly Fake Product Reviews
Filed Wednesday in King County Superior Court in Washington state, the Amazon lawsuit accuses Gentile and the John Does of trademark infringement, false
Specifically, the cited scam offers to provide fake "verified reviews" to customers, directing the Amazon sellers to ship empty boxes to reviewers in on the scheme for the purpose of tricking Amazon into believing that a transaction has actually taken place and moved through to completion.
Mark Collins, the owner of buyamazonreviews.com (named in the Amazon lawsuit, though Collins himself is not), denied Amazon’s claims, saying that his site offers only to help Amazon’s third-party sellers get reviews. “We are not selling fake reviews. however we do provide Unbiased and Honest reviews on all the products,” Collins offered. “And this is not illegal at all.” Collins describes his website as a "middleman", helping to connect sellers to buyers who are willing to write reviews, who in turn receive discounted items for their trouble And according to Collins, there are no required criteria for the reviews posted. And according to Collins, he and his website are in no way connected to the sites run by Jay Gentile, who he claims not to know.
Amazon is asking that the websites cited in the lawsuit be compelled to cease using Amazon’s name and stop selling Amazon reviews, as well as triple damages and attorneys fees.